Navigating the new era of Answer Engine Optimization
Foundational Mechanics How verification loops, drift, and inconsistency quietly remove your facts from AI answers Your pages validate. Your entities are crawlable. Yet when an AI answer renders, your facts still do not appear. This is why AI does not trust your content. The issue is not visibility anymore; it is verification. Modern systems do…
Foundational Mechanics Without visibility and structure, AI can’t use your facts, no matter how smart it is. If AI can’t see your content, it can’t use it. That’s the ground floor of Answer Engine Optimization. The foundation of AEO is made up of four survival gates: recognition, retrieval, reasoning, and representation. In our first post,…
Foundational Mechanics The steps that separate the sites that appear from the ones that don’t. AI answers are already shaping search results, but most brands never make it into them. Google itself has said that AI in Search is “driving the most significant upgrade of the Search experience ever” and that people are clicking more…
Foundational Mechanics This isn’t a definitive guide. It’s an exploration in progress. We’re still in the earliest stage of Answer Engine Optimization (AEO). There are no long-term case studies yet. What you’ll read here is a working theory of AEO vs SEO, a framework in progress that is being tested through experiments and observations. From…